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Oliver Buchannon
Kevin DeShazo

Co-founder of BETTER. Author of Keep Chopping Wood. Speaker/Coach/Consultant to high-performers.

Deep Roots Over Easy Growth

Aug 1, 2026

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1 min read

Deep Roots Over Easy Growth

We don't need a life without resistance. We need the strength to withstand the climb.

Kevin DeShazo
Kevin DeShazo
The danger of the island

Jul 25, 2026

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1 min read

The danger of the island

Community isn't optional for men. It’s an operational necessity.

Kevin DeShazo
Kevin DeShazo
Authenticity Over Architecture

Jul 18, 2026

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1 min read

Authenticity Over Architecture

Why mimicking a "proven formula" is the easiest way to lose your voice.

Kevin DeShazo
Kevin DeShazo
Fear Mimics Hustle

Jul 11, 2026

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1 min read

Fear Mimics Hustle

You cannot be at your best if you are running on empty.

Kevin DeShazo
Kevin DeShazo
One moment doesn't make you

Jul 4, 2026

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1 min read

One moment doesn't make you

A chapter is not a whole book

Kevin DeShazo
Kevin DeShazo
At Least I'm Not That Guy

Jun 27, 2026

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1 min read

At Least I'm Not That Guy

Your standard is not their standard

Kevin DeShazo
Kevin DeShazo
Keep it where you can see it

Jun 20, 2026

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2 min read

Keep it where you can see it

A goal out of sight is a direction you've quietly stopped choosing.

Kevin DeShazo
Kevin DeShazo
The man in the mirror

Jun 13, 2026

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3 min read

The man in the mirror

when you lead everything but forgot to lead yourself

Kevin DeShazo
Kevin DeShazo
The playlist you didn't know you created

Jun 6, 2026

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3 min read

The playlist you didn't know you created

who is running your inner life?

Kevin DeShazo
Kevin DeShazo
Everybody worships something

May 30, 2026

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3 min read

Everybody worships something

A lot of men are living off the heat of a fire they quit tending years ago.

Kevin DeShazo
Kevin DeShazo
Are they getting your best?

May 23, 2026

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2 min read

Are they getting your best?

relational drift is rarely loud

Kevin DeShazo
Kevin DeShazo
NO DRIFT: The body is supposed to serve you

May 16, 2026

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2 min read

NO DRIFT: The body is supposed to serve you

Most men trade the basics for comfort and don't notice until it costs them.

Kevin DeShazo
Kevin DeShazo
5 areas of DRIFT

May 9, 2026

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2 min read

5 areas of DRIFT

where drift shows up in our daily lives

Kevin DeShazo
Kevin DeShazo
Who showed up today?

May 2, 2026

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2 min read

Who showed up today?

and was it the version you wanted?

Kevin DeShazo
Kevin DeShazo
He was who he said he was

Apr 25, 2026

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2 min read

He was who he said he was

You don't build it at the end. You build it today.

Kevin DeShazo
Kevin DeShazo
You don't need more time

Apr 18, 2026

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2 min read

You don't need more time

the calendar isn't the problem

Kevin DeShazo
Kevin DeShazo
Performance is downstream

Apr 11, 2026

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3 min read

Performance is downstream

Why working harder isn't the answer

Kevin DeShazo
Kevin DeShazo
Your habits don't lie

Apr 4, 2026

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3 min read

Your habits don't lie

They were never a discipline problem.

Kevin DeShazo
Kevin DeShazo
The standard you didn't know you had

Mar 28, 2026

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3 min read

The standard you didn't know you had

The habits aren't the problem.

Kevin DeShazo
Kevin DeShazo
Rules without roots

Mar 21, 2026

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3 min read

Rules without roots

Why the rules stop working

Kevin DeShazo
Kevin DeShazo
The last rule of NO DRIFT

Mar 14, 2026

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3 min read

The last rule of NO DRIFT

You can't fight a battle that isn't here yet.

Kevin DeShazo
Kevin DeShazo
The lie of perfectionism

Mar 7, 2026

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3 min read

The lie of perfectionism

A look at Rule #9 of NO DRIFT

Kevin DeShazo
Kevin DeShazo
The Driveway Decision

Feb 28, 2026

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4 min read

The Driveway Decision

Your family doesn't need your title. They need your presence.

Kevin DeShazo
Kevin DeShazo
Stop letting your mood run your life

Feb 21, 2026

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4 min read

Stop letting your mood run your life

Feelings are great consultants, but terrible CEOs.

Kevin DeShazo
Kevin DeShazo
Rule #6: The Optimism Advantage

Feb 14, 2026

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3 min read

Rule #6: The Optimism Advantage

Cynicism is lazy. Belief is a discipline.

Kevin DeShazo
Kevin DeShazo
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NO DRIFT

For those who want to live on purpose.