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About NO DRIFT


You don’t drift to your potential.
You don’t drift to purpose, strength, or leadership.
You decide. Daily.

We’re here to help you build a life of discipline, not excuses.

I’ve found that most men are stuck. And I want to help them get unstuck.

I get to coach and consult with high-performing leaders in business and sports for a living. CEOs, Head Coaches, VPs, sales leaders. From small organizations to billion dollar global companies. Most of the conversations are centered on things like mindset, leadership, performance, identity and building a fulfilling life.

A few months back I started to notice something about most of the men I talk to. Men who, on the outside, are successful. Have good jobs, make good money, have a good marriage. They all felt something was off. They knew that, even with their success, they weren’t living intentionally. They would ask questions like:

How did I get here?
This is not who I thought I would be.

I knew something needed to change. I knew that there was more inside of them than they realized. Then I ran a survey of men. I discovered some fascinating and disturbing things:

41% said they were struggling or distressed (despite their “success”)
54% struggle with consistency
44% lack clear purpose
60% experience daily anxiety, frustration or despair
42% said they were unsatisfied with their life
Many couldn’t remember the last time they felt confident

So I decided to do something. That something is NO DRIFT.

Who am I? I’m Kevin DeShazo. A keynote speaker, author and consultant who helps people close the gap between their potential and their performance.

What is drift?

Drift is what happens when we stop choosing. When let emotions, circumstances, comfort, fear or busyness run the day.

It doesn’t feel like a big deal in the moment but, eventually, it catches up to you. In your career, in your health, in your relationships, in your mindset.

How do you fight it? You decide. Moment by moment. Day by day. You commit to a standard.

You’ve heard the phrase, “If you want to go fast, go alone. If you want to go far, go together.” That’s one of the goals of NO DRIFT. To create a community of men who are committed to getting better and fighting for each other.

What You’ll Get Every Thursday

  • 1 Story: A real-life lesson to stay sharp.

  • 2 Anchors: One insight + one discipline principle to apply immediately.

  • 1 Challenge: A question to keep you from drifting.

Simple. Practical. Proven.


If you’re ready to stop drifting,
Subscribe now and let’s get to work. (I’ll share more about me once you’re in)

NO DRIFT

For those who want to live on purpose.